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COFCO to Launch Its First Countrywide All-Products Promotion Campaign Release Time : 2012-03-20

COFCO is going to launch its first countrywide promotion campaign to celebrate the National Holiday and the Mid-Autumn Festival, which will include all its nutritious, healthy and tasty food products.

The campaign will be initiated from September15 to October 11 at the same time in China’s 23 metropolises like Beijing, Shanghai, Tianjin, Shenyang, Chengdu and Wuhan. Customers will see COFCO’s food brands in the complete range including Fortune edible oil and rice, Great Wall wine, Le Conte chocolate, Xiang Xue flour and fine dried noodles, China Tea products and Wu Gu Dao Chang instant noodles. Fine gifts will also be offered to customers who buy at least two brands of COFCO food with the total value reaching RMB 60.

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